Cookies Policy

This Cookies Policy explains how Ai Bid Expert uses cookies and similar technologies on our website.

This policy applies to the website: https://aibid-expert.vercel.app/

1. What are cookies?

Cookies are small text files placed on your device when you visit a website. They help websites work properly, remember preferences, improve performance and understand how visitors use the site.

Cookies may be set by the website you are visiting, known as first-party cookies, or by third-party services used by the website, such as analytics providers.

The UK Information Commissioner’s Office explains that websites must tell users if they set cookies, clearly explain what the cookies do and why, and get consent unless the cookie is strictly necessary for the service requested by the user.

2. How we use cookies

Ai Bid Expert may use cookies and similar technologies to:

• Help the website function correctly
• Improve website performance and security
• Understand how visitors use our website
• Monitor website traffic and user journeys
• Identify which pages are most useful to visitors
• Improve our services, content and marketing
• Support analytics through Google Analytics 4

3. Types of cookies we use

We may use the following types of cookies:

• Strictly necessary cookies: These cookies are required for the website to work properly. They may support core functions such as page navigation, security, form submissions and basic website functionality.
• Analytics cookies: These cookies help us understand how visitors use our website. They allow us to see information such as which pages are visited, how long visitors stay on the website and how people find us.
• Functionality cookies: These cookies may be used to remember choices you make, such as preferences or settings, where these features are available.
• Marketing cookies: We do not currently intend to use advertising or remarketing cookies unless stated elsewhere. If we introduce these in future, we will update this policy and request consent where required.

4. Google Analytics 4

We use Google Analytics 4, also known as GA4, to collect information about how visitors use our website.

GA4 may use cookies to distinguish unique users and sessions. Google states that GA4 JavaScript tags use first-party cookies to distinguish unique users and sessions from a single user.

Google Analytics may help us collect information such as:

• Pages visited
• Time spent on the website
• How visitors arrived at the website
• Device type
• Browser type
• Approximate location
• Website interactions

We use this information to improve our website, understand which services visitors are interested in and monitor website performance.

Analytics cookies are not strictly necessary for the website to function. Where required by law, we will ask for your consent before using GA4 analytics cookies.

5. Google Search Console

We use Google Search Console to understand how our website performs in Google Search.

Google Search Console does not work in the same way as website cookies placed on your browser for analytics tracking. It provides us with search performance information, such as search queries, impressions, clicks and indexing issues.

We use this information to:

• Monitor website search performance
• Understand how visitors find our website through Google Search
• Improve website content and technical performance
• Identify indexing or search visibility issues

6. Cookies we may use

Depending on how the website is configured, cookies used on the site may include:

• _ga: Used by Google Analytics to distinguish users.
• ga[container-id]: Used by Google Analytics 4 to maintain session state.
• Strictly necessary website cookies: Used to support basic website functionality, security or form performance.

Google explains that sites using Google Analytics may use the _ga cookie, and that each _ga cookie is unique to the specific property.

The exact cookies used may change depending on website updates, analytics settings or third-party tools added to the site.

7. Managing cookie preferences

When you first visit our website, you may be asked to accept or reject non-essential cookies.

You can manage cookies by:

• Accepting or rejecting cookies through our cookie banner, where available
• Changing your browser settings to block or delete cookies
• Clearing existing cookies from your browser
• Using browser privacy settings to limit tracking
• Using Google’s available privacy and analytics opt-out tools

8. Consent

We will only use non-essential cookies, such as analytics cookies, where we have consent or where the law allows us to do so.

Strictly necessary cookies may be used without consent because they are required to provide the website or service requested by the user.

The ICO states that consent for cookies must be actively and clearly given, except where an exemption applies for essential cookies.

9. Third-party cookies and services

Some cookies or similar technologies may be provided by third-party services used on our website.

These may include:

• Google Analytics 4
• Google Search Console
• Website hosting and security tools
• Form or enquiry tools, if used
• Embedded content or third-party integrations, if added in future

Third-party providers may process information according to their own privacy and cookie policies.

10. Changes to this Cookies Policy

We may update this Cookies Policy from time to time to reflect changes to our website, cookies, analytics tools or legal requirements.

Any updates will be posted on this page with a revised “Last updated” date.

11. Contact us

If you have any questions about this Cookies Policy or how we use cookies, please contact us:

Ai Bid Expert
The Quad, Atherleigh Business Park, Atherton, Manchester M46 0SY
Email: hello@aibidexpert.ai
Phone: 0161 560 1138